Dori Fern

Dori Fern

Editorial Dir./ Content Strategist

Digital media and marketing pro with 15+ years experience creating dynamic, cross-platform, social storytelling for brands. Editorial director & content strategist. Award-winning latke maker.

  • 19
    stories
  • 9.7K
    words
19
stories for
14
publications
Dori Fern's stories for
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Chief everything officer article
aol.com

Chief Everything Officer (CEO)

Assignment: Develop entire editorial framework & programming for this 2006, pre-social media, spotlight on "real women" for Dove (Unilever)-sponsored contest & microsite.

Client objective: Build engagement around the stories of five winning women, each with distinct expertise at home, who "do it all, and do it well."

Results: Program surpassed all page view and engagement expectations and led to my permanent hire as Sr Programming Manager of Aol Living and Food